Tim Cook talks (finally) of the sales of the Apple Watch. But, to say almost nothing – SAPO Tek

The latest data from IDC about the market of wearables realize that the watches smart have lost ground to the bracelets fitness, which accounted for 85% of sales of the third quarter.

Is the Fitbit, which leads the market with a share of 23%, followed by Xiaomi, with 16.5% and in third the Garmin, with 5.7% of global sales.

Already, the Apple Watch appears in the fourth position of the ranking of the wearables, with a market share of 4.9%, slightly ahead of its rival Samsung with 4.5%.

However Tim Cook came to say that the mark of the apple "is very pleased with the sales this Christmas". In a note to Reuters, the Apple CEO also ensures that the gadget broke records in the first week of the shopping season and is well on the way to having the best quarter ever.

"our data show that the Apple Watch is running beautifully and seems to be one of the gifts most popular this Christmas", wrote in response to an e-mail to the news agency.

Only that Tim Cook does not refer to units sold, but the "sell-through", which compares sales versus shipped products. This means that Apple broke the record of the sale for the highest percentage of Apple Watch in the store.

Of the rest, the person in charge of the Apple is not enough any specific data about the watch smart, in fact, as usual.