US has not given money to the clubs: “To date, we have invested zero ‘- More Football

The CEO of NOS revealed on Tuesday that, to date, “has invested zero ‘contracts with clubs and stressed that the partnership with the Benfica is to last and maximize the value it brings to both parties . The charge does not reveal what platform is going to be broadcast games and addresses the controversy with the MEO around the Port Channel.

“As of today, we have zero cost and zero invested in contracts [ for the television rights] with the clubs, “said Miguel Almeida, at a press conference after the operator’s results show. The manager explained that in any of the agreements that the US has made the league clubs – total ten so far -. There are investments to the head and detailed that “are agreements that pay these rights as they are used”

in the case of Benfica, recalled rights begin to be valid on July 1, for the distribution of Benfica TV. About the partnership itself NOS with Benfica, Miguel Almeida stressed that “has been conceived and created with long-term perspective” and that the operator is “obviously close and in contact permanent” with the club, “to maximize the value this partnership brings to both parties. ” “It’s a winner and we will continue to develop for the future partnership”, strengthened.

Asked about where they will be the Benfica games broadcast, Miguel Almeida said only that it is not the time to comment on the ‘ operationalization of how the distribution of content will be made “, saying that” it is being evaluated, “without further details. Similarly, what will happen to Benfica TV or Sporting TV, added: “Ditto, ditto, quotes, quotes. Things are interconnected, can not be seen in isolation. “

Even before Miguel Almeida had stated that this was not the time to discuss football’s problems and realizing a profit. “Usually investments that do have return. This has been shown, “he said.

Miguel Almeida was also asked about the case of the Port Canal, which led the US to place in February an injunction against Meo, after it has suspended the emission channel due to lack of agreement on the marketing of channel broadcast rights Benfica TV (BTV) and TV Sporting and Benfica games. The manager was perentório on this subject:. “This process was a series of unfortunate aspects, but not entirely surprising”

On the relationship of the US with PT Miguel Almeida stressed that “the relationship between competitors typically only exists in the street and on the market ‘, but in the content plan also added that the US “has always been consistent,” “until someone decided to change the market paradigm.” “In this matter, we are in a position to react and not to act pro. And we will respond in the interests of our customers, “further stated

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